Who We Are

M2M Digital Pte Ltd is a Singapore-based consultancy that builds and scales digital ecosystems for the Muslim world. From advisory to white-label platforms, we help businesses, SMEs, and governments create impactful technology faster..

Our Story

Founded by Fara Abdullah (former CEO of Muslim Pro, scaled to 170M users and raised $20M Series A) and Nurifa Rashid, VP of Maritime Apps, M2M Digital Pte Ltd is a consultancy that bridges faith and technology.

We provide advisory, project management, customised digital solutions and ready-to-build solutions for organisations looking to serve Muslim communities globally. With decades of combined experience in app growth, digital ecosystems, and scalable platforms, our mission is simple:

👉 to empower Muslim businesses and governments with purposeful technology that drives engagement, growth, and impact.

Our Mission

To empower businesses with innovative technology solutions that drive growth and success.

Our Vision

To be the leading technology partner for businesses looking to transform and thrive in the digital age.

Our Team

Nurifa

Nurifa Ab Rashid

CEO & Founder

A digital transformation leader and VP at MariApps, driving large-scale maritime tech implementations for Fortune 500 shipping clients across Asia, Europe, and the Middle East. With 20 years of industry expertise, she has spearheaded ERP, AI, and app ecosystem projects that power global operations.

Fara

Fara Abdullah

Founder

A Muslim tech strategist and former CEO of Muslim Pro, Fara crafts purpose-driven products at the crossroads of AI, faith, and innovation. She leads M2M’s product vision, championing technology that empowers communities with lasting impact .

Daniel

Danial F Jailani

Director, Business Partnerships

Danial blends legal, HR, and business development expertise to lead M2M’s partnerships, driving scalable growth and aligning solutions with its mission to unite faith, technology, and innovation.